Championing the Independent® Optician

Your success, is our success

Independent opticians provide a vital service. We’re here to support you because, after all, we know your success is our success.

And remember, we will never sell direct to your customer.

We know the world of optics can change in the blink of an eye.

With a track record in market firsts, pioneering research, and development of premium optical solutions, we innovate in our field so you can lead in yours.

Our relationship with our partner opticians is important to us. It’s a partnership built on trust and understanding for each other’s business needs, and we hope that by championing the independent® we can support you in growing your business and looking after the eye health of the nation.

Keith Cockram

Commercial Director, ZEISS Vision Care UK

We provide our partner opticians with the highest level of professional service

Get in touch

How can we champion your independent practice

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Working in true partnership

ZEISS offers solutions for independent opticians and many business services that go beyond the supply of instrumentation and lenses, including:

  • A dedicated Account Manager to work with partners to develop and grow business
  • An easy to access returns process and competitive warranties
  • Customisable product training sessions delivered at our ZEISS Experience Centre
  • An annual education programme to facilitate staff’s continual professional development
  • An on-hand team of marketing experts to provide advertising, promotions, POS and digital marketing support that help drive footfall and sales for partner opticians
  • A friendly customer care team – available on the phone or through our online live chat
  • Access to the MyZEISS platform, allowing partners to track their orders, pay bills and check lens options based on a patient’s individual need

The partnership that ZEISS has with independent opticians is built on trust and understanding of each other’s business needs, a trust that means we will never sell direct to their patients. Because after all, we know that our success comes from our customers’ success. That’s all part of ZEISS’ pledge to champion the independent optician.

If we all work together, we all succeed together.

  • Keith Cockram

    Danielle Bates

    Carl Zeiss Vision Senior Marketing Manager

    “Track your orders, pay your bills and check out lens options via the MyZEISS platform.”

  • Alex Barke

    Naaman Gill

    Carl Zeiss Vision Customer Care

    “Easily reach us at the end of the phone or through our MyZEISS platform.”

  • Robert Sands

    Aileen Rooney

    Carl Zeiss Vision Customer Care

    “An easy to access returns process and competitive warranties.”

  • Leyana Martin

    Anton Yaravoy

    Carl Zeiss Vision Account Manager

    “A dedicated Account Manager to work together on developing and growing your business.”

  • Neil Heyes

    Paul Hopkins

    Carl Zeiss Vision Professional Services

    “Product training sessions for continual professional development.”

  • Lindsay Filmer

    Lindsay Filmer

    Carl Zeiss Vision Marketing Director

    “We continue to develop innovative and technologically advanced products to support the future of optics.”